PUMA Press Centre > LATEST NEWS http://news.puma.com/latest-news/all 6ca7cfa4-21a6-4ef8-8a32-2c541f3f72d8/PUMA® PARTNERS WITH SELENA GOMEZ http://news.puma.com/latest-news/puma--partners-with-selena-gomez/s/6ca7cfa4-21a6-4ef8-8a32-2c541f3f72d8 PUMA® PARTNERS WITH SELENA GOMEZ Singer, Actress and Producer to Collaborate with the Brand and to Enhance their Women’s Business Today, global sports brand PUMA announced a long-term partnership with singer, actress, and... ]]> 9/19/2017 5:06:00 PM 35fe1454-e3eb-4ad4-b400-e14775d1c5f7/PUMA AND RIHANNA TURN UP THE HEAT FOR SPRING-SUMMER ‘18 http://news.puma.com/latest-news/puma-and-rihanna-turn-up-the-heat-for-spring-summer--18/s/35fe1454-e3eb-4ad4-b400-e14775d1c5f7 PUMA AND RIHANNA TURN UP THE HEAT FOR SPRING-SUMMER ‘18 FENTY PUMA BY RIHANNA RETURNS TO NYC WITH NEW TRICKS AND GRAVITY-DEFYING FASHIONS Rihanna returns to New York Fashion Week with a dominating force, introducing her latest daredevil FENTY PUMA by... ]]> 9/11/2017 1:00:00 PM f9b22145-7763-4263-87b6-1893a8552a0c/PUMA and Borussia Dortmund present the new kit for European fixtures http://news.puma.com/latest-news/puma-and-borussia-dortmund-present-the-new-kit-for-european-fixtures/s/f9b22145-7763-4263-87b6-1893a8552a0c PUMA and Borussia Dortmund present the new kit for European fixtures PUMA and BVB present the Black and Yellows’ international competition jersey for the 2017/2018 season today. This jersey will be worn exclusively during BVB’s European campaign. Dortmund’s fast... ]]> 8/23/2017 7:09:00 AM 240c9bb4-8990-48d6-aa51-227fe1b8b4d1/PUMA CELEBRATES USAIN BOLT'S JOURNEY AND FINAL RACE WITH BOLT LEGACY SPIKES http://news.puma.com/latest-news/puma-celebrates-usain-bolt-s-journey-and-final-race-with-bolt-legacy-spikes/s/240c9bb4-8990-48d6-aa51-227fe1b8b4d1 PUMA CELEBRATES USAIN BOLT'S JOURNEY AND FINAL RACE WITH BOLT LEGACY SPIKES Tonight in London, global sports brand PUMA hosted a press conference to celebrate Usain Bolt and his legendary status and long track & field career. Usain was reminded of key moments in his life... ]]> 8/2/2017 12:52:00 AM 75272846-6f7c-4dfb-87c8-14410621f661/PUMA LIGHTS UP THE GAME WITH WORLD’S BIGGEST KIT LAUNCH http://news.puma.com/latest-news/puma-lights-up-the-game-with-world-s-biggest-kit-launch/s/75272846-6f7c-4dfb-87c8-14410621f661 PUMA LIGHTS UP THE GAME WITH WORLD’S BIGGEST KIT LAUNCH On the 12th July for the first time, PUMA Football launched 23 globally licensed club Third and Away kits under the same story of “Step Out” across 7 time zones. By creating these strong and clean... ]]> 7/13/2017 10:27:00 AM 13d35de4-a407-46c0-adf3-f70d5525378b/ARSENAL FC HOME KIT SEASON 2017/18 http://news.puma.com/latest-news/arsenal-fc-home-kit-season-2017-18/s/13d35de4-a407-46c0-adf3-f70d5525378b ARSENAL FC HOME KIT SEASON 2017/18 We are THE legendary white sleeves. We are THE ones who always pick the cannon when we are playing Monopoly. We are THE ones who know the real ‘Dennis the menace’. He’s not a cartoon, he’s a... ]]> 6/21/2017 8:52:00 AM 45194e96-bd6c-486b-9cb3-8cd2e18c98f2/THE FIRST PUMA ONE FOOTBALL BOOT http://news.puma.com/latest-news/the-first-puma-one-football-boot/s/45194e96-bd6c-486b-9cb3-8cd2e18c98f2 THE FIRST PUMA ONE FOOTBALL BOOT Today’s players are not good at one thing. They are good at a lot of things. With that in mind we set out to design something that would deliver the needs of all players into one boot. To begin... ]]> 6/19/2017 10:48:00 AM 9e6aca8b-5cff-4de5-929c-d388d6f40cb6/PUMA x MERCEDES AMG PETRONAS DRIVERS LEWIS HAMILTON & VALTTERI BOTTAS STUN MONTREAL CROWDS AT EVENT WITH CIRQUE DU SOLEIL http://news.puma.com/latest-news/puma-x-mercedes-amg-petronas-drivers-lewis-hamilton---valtteri-bottas-stun-montreal-crowds-at-event-/s/9e6aca8b-5cff-4de5-929c-d388d6f40cb6 PUMA x MERCEDES AMG PETRONAS DRIVERS LEWIS HAMILTON & VALTTERI BOTTAS STUN MONTREAL CROWDS AT EVENT WITH CIRQUE DU SOLEIL Mercedes-AMG Petronas Motorsport drivers Lewis Hamilton and Valtteri Bottas were the surprise element in a special training and performance with the new Cirque Du Soleil show VOLTA. This afternoon... ]]> 6/8/2017 9:15:00 AM bbdc0437-607c-4137-8f04-f8f3987053ce/USAIN BOLT AND STAR STUDDED LINEUP STEP UP TO UNVEIL REVOLUTION IN FOOTWEAR http://news.puma.com/latest-news/usain-bolt-and-star-studded-lineup-step-up-to-unveil-revolution-in-footwear/s/bbdc0437-607c-4137-8f04-f8f3987053ce USAIN BOLT AND STAR STUDDED LINEUP STEP UP TO UNVEIL REVOLUTION IN FOOTWEAR PUMA ® reinvents lacing with NETFIT technology PUMA gave an excited VIP crowd of guests, sneaker freaks and influencers the first look at the future of sports and lifestyle footwear at a... ]]> 5/5/2017 11:12:00 AM b0cc8d19-746b-4cdc-a572-9b4ce0a1d11f/PUMA LAUNCHES THE NEW 365 STREET FOOTBALL FOOTWEAR http://news.puma.com/latest-news/puma-launches-the-new-365-street-football-footwear/s/b0cc8d19-746b-4cdc-a572-9b4ce0a1d11f PUMA LAUNCHES THE NEW 365 STREET FOOTBALL FOOTWEAR The launch of our latest 365 street football shoe did not pass into the night unnoticed. As a shoe that is intended as much for football as it is for style, it was only right to celebrate the... ]]> 4/27/2017 9:08:00 AM e4c699a8-e1de-43be-a8d9-cfe1ed093693/PUMA DELIVER SERGIO AGÜERO’S NEW ‘WHEELS’ WITH SPEED AND STYLE AHEAD OF THE MANCHESTER DERBY http://news.puma.com/latest-news/puma-deliver-sergio-ag-ero-s-new--wheels--with-speed-and-style-ahead-of-the-manchester-derby/s/e4c699a8-e1de-43be-a8d9-cfe1ed093693 PUMA DELIVER SERGIO AGÜERO’S NEW ‘WHEELS’ WITH SPEED AND STYLE AHEAD OF THE MANCHESTER DERBY PUMA deliver bespoke evoSPEED SL-S Derby Fever boots in wrapped speed car PUMA today celebrated the release of Sergio Agüero’s custom designed Derby Fever evoSPEED SL-S football boots (wheels) by... ]]> 4/24/2017 11:06:00 AM e347546c-b27a-4128-bbb9-4f5efc2da337/PUMA AND BORUSSIA MONCHENGLADBACH ANNOUNCE LONG-TERM PARTNERSHIP http://news.puma.com/latest-news/puma-and-borussia-monchengladbach-announce-long-term-partnership/s/e347546c-b27a-4128-bbb9-4f5efc2da337 PUMA AND BORUSSIA MONCHENGLADBACH ANNOUNCE LONG-TERM PARTNERSHIP What belongs together, comes together again in the 2018/19 season PUMA and five-time German football champion Borussia Monchengladbach have announced their new, long-term partnership today. As of... ]]> 4/3/2017 4:01:00 PM b65af49f-2a31-4182-bec6-8cf911205905/PUMA & OLMPIQUE DE MARSEILLE ANNOUNCE LONG-TERM PARTNERSHIP http://news.puma.com/latest-news/puma---olmpique-de-marseille-announce-long-term-partnership/s/b65af49f-2a31-4182-bec6-8cf911205905 PUMA & OLMPIQUE DE MARSEILLE ANNOUNCE LONG-TERM PARTNERSHIP PUMA and French Ligue 1 football club OLYMPIQUE DE MARSEILLE have today announced an official long-term partnership, that brings together two of the most passionate, authentic and ambitious brands... ]]> 3/26/2017 10:32:00 AM 6139925b-f6e0-4570-ad04-2524f158f0a2/PUMA ANNOUNCES BIG SEAN AS NEW CREATIVE COLLABORATOR AND GLOBAL AMBASSADOR http://news.puma.com/latest-news/puma-announces-big-sean-as-new-creative-collaborator-and-global-ambassador/s/6139925b-f6e0-4570-ad04-2524f158f0a2 PUMA ANNOUNCES BIG SEAN AS NEW CREATIVE COLLABORATOR AND GLOBAL AMBASSADOR Global Sports Brand PUMA has partnered with cultural influencer, Grammy nominated, multi-platinum recording artist, Big Sean, as their new Creative Collaborator and Global Ambassador. Partnering... ]]> 3/7/2017 8:55:00 PM ad5b5e13-fb42-44ba-9fb9-3d2bb91af851/CLASS IS NOW IN SESSION: THE AUTUMN WINTER 2017 FENTY PUMA BY RIHANNA CELEBRATED WITH TOP HONORS IN PARIS http://news.puma.com/latest-news/class-is-now-in-session--the-autumn-winter-2017-fenty-puma-by-rihanna-celebrated-with-top-honors-in-/s/ad5b5e13-fb42-44ba-9fb9-3d2bb91af851 CLASS IS NOW IN SESSION: THE AUTUMN WINTER 2017 FENTY PUMA BY RIHANNA CELEBRATED WITH TOP HONORS IN PARIS School Rules at FENTY University where Varsity Sport Meets High Fashion Tonight, in front of the global fashion community, FENTY Creative Director Rihanna and global sports brand PUMA presented... ]]> 3/7/2017 11:27:00 AM 5ed8a483-ac01-4f5a-b36a-5aed6e688fdb/PUMA SIGNS SEVEN NEW JAMAICA ATHLETES http://news.puma.com/latest-news/puma-signs-seven-new-jamaica-athletes/s/5ed8a483-ac01-4f5a-b36a-5aed6e688fdb PUMA SIGNS SEVEN NEW JAMAICA ATHLETES Global Sports Brand PUMA continues their commitment with up and coming athletes, and its mission to be the fastest sports brand in the world by signing seven Jamaican athletes to represent them in... ]]> 1/23/2017 10:11:00 AM a7b8f856-ded3-4af8-b07c-52c32ec3a596/PUMA KICKS OFF 2017 WITH NEXT GENERATION evoPOWER VIGOR 1 http://news.puma.com/latest-news/puma-kicks-off-2017-with-next-generation-evopower-vigor-1/s/a7b8f856-ded3-4af8-b07c-52c32ec3a596 PUMA KICKS OFF 2017 WITH NEXT GENERATION evoPOWER VIGOR 1 PUMA has kicked the new year off in style by unveiling its next generation POWER boot, the evoPOWER Vigor 1. The new football boot sees PUMA’s greatest design overhaul yet in the POWER franchise,... ]]> 1/17/2017 1:01:00 AM