Russian Fans Welcome Usain Bolt to Moscow
With just six days to go until the biggest track and field event of the year, the public event at Gorky Park gave fans a chance to see the multi-talented side of Usain Bolt. Fans soaked up the Jamaican atmosphere as Russian dancehall and reggae act Steppa Style, Moscow based instrumental reggae band The Stereodrop and DJ Chagin and DJ Pirumov of Flammable Beats brought some Caribbean soul to Europe.
Bolt was also given a taste of the local cultural scene, as Russians with an alternative athletic nature showed off their talents at a parkour contest. The free runners who regularly meet at the PUMA Social Club in Gorky Park competed in a Flow Contest, wowing Bolt with their freestyle skills.
Speaking about his welcome to Moscow, Usain Bolt said: “I got a wonderful reception today from the Russian fans here at Gorky Park, it was really nice to see the support I have in Moscow. PUMA like to bring a taste of Jamaica to wherever I go, and give local people an experience of the food, music and culture that comes from our small island. I enjoy that, and meeting fans and seeing them enjoying Jamaican reggae and dancehall makes me happy. The Russian music acts were really good, it was a wonderful start to my Moscow visit and good to unwind with the locals for a few hours before my final training preparations continue tomorrow.”
Miroslav Ryba PUMA Russia Managing Director said: “Having the 2013 IAAF World Championships here in Moscow is very important for our market and the prominence of athletes such as Usain Bolt is helping to grow the profile of the sport. Bringing some of the Russian fans together with our sprint star Usain Bolt has been a fantastic occasion; it was a pleasure to host him at the PUMA Jamaica Party in Gorky Park. These Jamaica style celebrations have got everyone in the mood and we’re really excited for the action to begin.”
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Collette EwbankInternational Public RelationsGermanycollette.firstname.lastname@example.org+49 9132 81 2705+49 1514 4877496