• 05-MAR-2014

PUMA Launches National Kits for 2014 FIFA World Cup™

Mario Balotelli in the 2014 Italy Away Kit that features PUMA's PWR ACTV Technology

PUMA has revealed the new national kits for its eight partnered teams heading to Brasil this summer. The home and away kits for Italy, Switzerland, Algeria, Cameroon, Ghana, Ivory Coast, Chile and Uruguay were all released this week with each federation wearing their new strips today for their friendly games as they prepare for the FIFA World Cup.

All PUMA National Team shirts feature PUMA’s new football apparel innovation PWR ACTV, a first-to-market use of both athletic taping and compression within the apparel. The ACTV tape is strategically placed within the garment to provide micro-massages on the skin, working with the human body to help maximise performance and provide players with a faster, more effective energy supply to the active muscles. This combined with the underarm mesh inserts for increased breathability and freedom of movement, will help PUMA’s teams’ have a competitive advantage at this year’s World Cup.

For full information, see the attached press release.