• 20-FEB-2009

Puma And Ferrari Take To The Pitch

The high-tech v1.815, with its aerodynamic silhouette, pays homage to Enzo Ferrari's first racing car and is designed to be the lightest and fastest boots on the market. The boot takes its name from the Tipo 815 car which Enzo Ferrari built in 1939 before he officially launched the Ferrari brand. The Tipo 815 used then leading-edge technology to achieve record speeds and unprecedented styling. Around the same time that Enzo Ferrari took to the racetrack, PUMA took to the pitch. After founding the company in 1948, Rudolf Dassler developed his revolutionary idea for football boots with removable studs. The two companies have made their way in two different sport worlds, but both embrace a long history of innovation and performance excellence.